Vintage Cash Cow Launch Brand New DRTV Advert Creative Produced By SmartResponse
- Pete Mills
- 5 days ago
- 1 min read
On July 1st Vintage Cash Cow launch their new DRTV advertising creative in the UK produced by the full service specialist DRTV advertising agency, SmartResponse, to drive immediate lead generation for the innovative brand that buys vintage items and provides a convenient digital platform for their fast growing customer base.
The new three minute DRTV advert creative, shot exclusively on location, clearly explains the Vintage Cash Cow consumer concept and buying process and is targeted at their mature target market. Vintage Cash Cow, based in Leeds, has been operating since 2016.
SmartResponse has been retained by Vintage Cash Cow as their specialist DRTV media buying/planning agency since January 2024 and they have been on air every month since delivering consistent results throughout the last two and a half years from their DRTV campaigns.
Pete Mills, Managing Director of SmartResponse, commented: “We are excited to launch the new three minute DRTV creative for Vintage Cash Cow in July who have been a pleasure to work over the years, and we are delighted to retain them as a DRTV media buying/planning and creative client. Vintage Cash Cow is a quintessential DRTV brand with a great story to tell and consumer offer and it has been fantastic to see the company grow so rapidly in recent years with their unique buying and selling formula”.
Comments