SmartResponse have produced more than 70 DRTV adverts for this travel client in the past three years and continue to produce and buy media for them. The focus is on three minute media, but they have also seen some successful longform campaigns.
SmartResponse have worked with HoMedics on a number of projects over the past three years, ranging from 30” retail response adverts, to longform ‘as live’ projects. We have worked with the HoMedics and Salter brands providing script-to-screen solutions for products from indulgent massage chairs to high-function kitchen scales.
SmartResponse have worked with the De’Longhi group on three of their core brands: Kenwood, De’Longhi and Braun Household. We have produced two sets of ‘As Live’ content for these brands as well as 30 second brand promos. As De’Longhi had a lot of existing content we were able to make use of this and save on production costs, by editing the As Live content we produced with pre-existing content.